- A star's intrinsic luminosity (actual power output) is primarily determined by its size (radius) and surface temperature. Larger and hotter stars are more luminous. - The apparent brightness (how bright it appears to us) is inversely proportional to the square of its distance from the observer. A very luminous star can appear dim if it is far away, and a less luminous star can appear bright if it is close. - Therefore, apparent brightness depends on factors determining luminosity (size, temperature) and the distance.